2024 marks a monumental year for the Ford Mustang as it celebrates its 60th anniversary. Known globally as a symbol of freedom and exhilaration, the Mustang has been a prominent figure on both roads and racetracks around the world. This year, the introduction of the all-new seventh-generation Mustang accentuates this landmark celebration.
Mustang's Worldwide Presence
The Mustang’s reach is truly global, being sold in 85 markets across six continents. Whether it’s cruising down George Street in Sydney, taking a spin on Madrid’s Gran Via, or roaming the Avenida Atlântica in Rio de Janeiro, the Mustang is as ubiquitous internationally as it is on local streets in the United States. The Mustang lineup also includes the electric Mustang Mach-E, which offers the thrill of instant torque with zero emissions.
The Ford Mustang Global Gallop
To commemorate its 60th year, Ford is launching the Ford Mustang Global Gallop. This unique initiative involves 60 journalists, content creators, and Mustang ambassadors from various parts of the world. Each participant is tasked with taking the Mustang on an “epic” road trip, designed to showcase the vehicle’s enduring appeal and its capability to evoke strong emotions, high performance, and excitement on the open road.
Ambassadors and Their Journeys
While the exact details of these journeys are left to the ambassadors’ imaginations, the possibilities are endless. A North American ambassador might explore the historic Route 66 in a Mustang Convertible or ascend Pike’s Peak in a Mach-E Rally. In contrast, a European might navigate the challenging turns of Romania’s Transfăgărășan highway in a Mustang Dark Horse. The first of these thrilling journeys are set to begin in May, with ambassadors like Andy To, Lauren Stoney, and Uma Leoni leading the charge.
Follow the Adventure
Mustang enthusiasts and fans can follow these journeys through social media using hashtags #FordMustangGG and #Mustang60. These tags not only allow followers to track the progress of the Global Gallop but also to share their own Mustang adventures. At the end of the year, Ford plans to provide a comprehensive recap of all 60 road trips, celebrating the Mustang’s 60th anniversary in a grand and memorable fashion.
The Ford Mustang Global Gallop isn’t just a celebration of a milestone; it’s a reaffirmation of the Mustang’s global influence and legacy as a car that’s built for the sheer joy of driving. As 2024 progresses, the Mustang community worldwide will no doubt be eagerly watching and participating in this global celebration of automotive passion and heritage.
